This is the concept of all the business and marketing. For example, If you have a great offer it may not see the response it deserves if the time and place is wrong and same is true with other conditions too.
You need to have all the three things correct to get the correct response.
But this should not be used as an excuse for not doing things. You have to find the correct combination by doing things. It may be wrong but you will learn to do things right more frequently. You will earn more later even if this offer fails.
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